3 Photography Trends to Watch in 2018

With the first month of 2018 now behind us, we have had our first glimpse of the direction that the photography world is going to take over the next 12 months. These are the trends that we most expect to dominate based on both the direction things were heading in at the end of last year, and what’s been going on over the last month.

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Social Photography Will Get a Boost

Now that every smartphone has a camera on it, and many of these phone cameras are able to rival their larger siblings in terms of image quality, the way that the average person views and approaches photography has changed accordingly. Photography for most people is now all about sharing their lives with others, whether it is through social media or through the ability to directly send media from device to device. A clear indicator of the increasing preference for social focused photography is the ease with which you can now hire or find a photo booth for sale online.

Mainstream camera manufacturers are quickly waking up to the potential that exists for them as long as they are able to exploit this pattern of behavior. Wouldn’t it be great if you could take photos with a high-end digital SLR, and then automatically have those photos transferred to your phone? That way you could marry the quality of a full-size digital camera with the convenience of sharing that a smartphone brings. This is now possible with Bluetooth Low Energy (BLE).

New Roles for Artificial Intelligence

For those who take their photography a little more seriously than the average person, the following scenario is all too common, you return from a photography outing at the end of the day with a memory card full of images. Some of these images are great, some are mediocre, the majority will be discarded, never to be looked at again. Now that digital photography has made it so easy to store huge volumes of photos, and photographers are no longer restricted by the number of shots on a roll of film, the natural inclination for the modern photographer is to take as many photos as possible and choose the best ones.

Well soon AI could be able to not only pick out your best photos, it could also automatically work out what kind of adjustments need to be made in order to make sure that they are properly focused and balanced. Check out PhotoLemur for an example of this kind of technology.

The Return of Film

Film photography is coming back into fashion with a vengeance. Not only are there certain aesthetic qualities to film photographs which are hard to replicate on a digital camera, but there is also something magical about working in the darkroom and developing photos yourself. Kodak have announced a Super 8mm home camera which is due this year, and a number of other companies have discussed the possibility of releasing film cameras.

Photography is a constantly evolving field and the prevailing trends change every year; it is often hard to predict which direction they will go in. These three trends all seem like pretty safe bets over 2018, but we hope there are some surprises in store too.